The webcast „All About Marketing“ is the new web-TV and web-radio service of the online-marketing-düsseldorf trade fair. From the 16th September, online users were provided with a wealth of information on the leading trade fair for digital marketing: Trade fair reports, interviews with exhibitors and pictures from the parties. The webcast was realised by the streaming marketer InLiMedia. In 2008 the Hamburg based company became official web-TV and web-radio partner for online-marketing-düsseldorf for the first time. iMedia is integrated into a CMS from CoreMedia and supplies the personalised streams.